Privacy Policy
Last updated: February 2026
1. Introduction
FishTech ("we", "our", or "us") operates the FishTech mobile application ("the App"). This Privacy Policy explains how we collect, use, and protect your information when you use the App.
By using FishTech, you agree to the collection and use of information in accordance with this policy.
2. Information We Collect
2.1 Information You Provide
- Fishing Trip Data: Locations, dates, target species, and fishing conditions you enter when planning trips
- Catch Logs: Fish species, sizes, locations, and photos you choose to record
- Account Information: Email address and authentication data if you create an account
- Gear Inventory: Fishing gear you mark as owned within the app
2.2 Information Collected Automatically
- Device Information: Device type, operating system, unique device identifiers
- Usage Data: Features used, screens viewed, interaction patterns
- IP Address: Used for rate limiting and approximate location
- Crash Reports: Technical information when the app encounters errors
2.3 Information from Third Parties
- Authentication Providers: If you sign in with a third-party service, we receive basic profile information
- Payment Processors: Subscription status (we do not receive or store payment card details)
3. How We Use Your Information
- Provide Services: Generate AI-powered fly recommendations, gear lists, and fishing insights
- Improve the App: Analyse usage patterns to enhance features and fix issues
- Manage Subscriptions: Process and manage your premium subscription
- Display Advertisements: Show relevant ads to free-tier users
- Communicate: Send service-related notifications and updates
- Prevent Abuse: Rate limiting and fraud prevention
4. AI and Data Processing
FishTech uses artificial intelligence to generate personalised fishing recommendations. When you request recommendations:
- Your trip details (location, date, species) are sent to our servers
- Our servers process this with AI services to generate recommendations
- We do not send personal identifiers (name, email) to AI services
5. Third-Party Services
FishTech uses the following third-party services that may collect data:
5.1 Google AdMob (Advertising)
Free users see advertisements powered by Google AdMob. AdMob may collect:
- Device advertising identifiers
- IP address and general location
- App usage and interaction data
For more information, see Google's Privacy Policy.
You can opt out of personalised ads in your device settings.
5.2 RevenueCat (Subscriptions)
We use RevenueCat to manage subscriptions. They process:
- Purchase transactions and subscription status
- Anonymous user identifiers
See RevenueCat's Privacy Policy.
5.3 Microsoft Azure (Cloud Infrastructure)
Our backend services run on Microsoft Azure. See Microsoft's Privacy Statement.
5.4 Affiliate Partners
When you click shopping links, you are directed to third-party websites governed by their own privacy policies. We may receive anonymised information about purchases for commission purposes.
6. Data Storage and Security
- Trip data and preferences are stored locally on your device and optionally synced to our secure cloud servers
- Data is encrypted in transit using TLS/SSL
- We use enterprise-grade security infrastructure
- We retain your data for as long as your account is active or as needed to provide services
7. Your Rights
Under UK GDPR and applicable data protection laws, you have the right to:
- Access: Request a copy of your personal data
- Rectification: Correct inaccurate personal data
- Erasure: Request deletion of your personal data
- Portability: Receive your data in a portable format
- Object: Object to processing of your personal data
- Withdraw Consent: Withdraw consent at any time where processing is based on consent
To exercise these rights, contact us at support@fishtech.ai.
8. Children's Privacy
FishTech is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected data from a child under 13, please contact us immediately.
9. International Data Transfers
Your data may be processed in countries outside the UK, including the United States and the European Union. We ensure appropriate safeguards are in place for such transfers.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by:
- Posting the new policy in the App
- Updating the "Last updated" date at the top
- Sending a notification for material changes
11. Contact Us
If you have questions about this Privacy Policy or our data practices, contact us at:
Email: support@fishtech.ai
Website: fishtech.ai